Privacy Policy

Last updated: January 2026

We believe in keeping things short and transparent. Here's how we handle your information.

What We Collect

When you contact us or sign up for updates, we collect basic information you provide: your name, email address, industry, and any details you share about your business challenges. That's it.

How We Use Your Information

We use your information to respond to your inquiries and figure out if we can help with your operational challenges. If you opt in to our email list, we'll occasionally send you insights, tips, and updates about operational best practices that we think you'll find useful. You can unsubscribe at any time.

What We Don't Do

We will never sell your information to anyone. We will never share your email with third parties for marketing purposes. We will never send you spam or irrelevant content just to fill your inbox. Besides being contrary to our Minimalist philosophy, that kind of thing annoys us too—and we refuse to do things that would annoy us if someone did them to us.

Third-Party Services

We use standard business tools to run our practice, including email service providers and scheduling software. These services have their own privacy policies, and we only work with reputable providers who take data protection seriously.

Data Security

We take reasonable precautions to protect your information, but no system is perfect. If you have concerns about sharing specific details, let's talk about it during our call instead.

Your Rights

You have the right to know what information we have about you, request that we delete your information, or update any details you've shared. Just email us at [email protected] and we'll take care of it.

Changes to This Policy

If we make changes to this policy, we'll update the date at the top of this page. If the changes are significant, we'll let you know via email. (Yes, you would probably be required to read this again. Sorry about that.)

Questions?

If you have questions about how we handle your information, email us at [email protected]. We're happy to explain anything that's unclear—or just admit that we wrote this because everyone else has one.